Monday, 15 September 2014

Music video Analysis 1

Kasabian - Underdog



Underdog is the third release on kasabian’s third studio album west Ryder's pauper lunatic asylum it peaked in the UK singles charts at 32. Although it didn't have major success in the chart it has been hugely successful in pop culture as it has been used various types of media such as: used during the credits for the taker, Professional snooker player "mark shelby" walks out to the song and Underdog was also used as the entrance music for George Groves in his boxing match against Carl Froch at Wembley Stadium.


The video is shot as footage from one of their live shows. This help to connect the audience to the group as it shows the member naturally due to them preforming live instead of in some studio. This type of video is very common in music videos as it show the artists authenticity.

The video starts in the middle of one of the bands gigs with what looks like a POV from the perspective of someone in the audience looking up at the guitarist, this matches the feel of the song as it start. The shot is filmed in slow motion as well as in black and white, by filming in slow motion help to capture the atmosphere and presences that the band has whilst preforming on stage.

Many people believe that the lyric are about the band, and how they were written off as a group that made a few good songs and how they have almost overcome their critics. The video uses amplification as to link itself to the lyrics as it does not directly relate to the video but instead highlights the message of the song through the video.

The video is like they are putting on a show for everyone who doubted them and all that thought they wouldn't be successful. It is like they are saying look at us now, as they are preforming on stage to sell-out crowds. This is a very close link to the title of the song "underdog" as the group consider themselves underdogs in the industry.



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